In December, Google introduced Goggles on the Android, allowing users to search the web using the phone's built-in camera. Well today the big G rolled out the same functionality for their Google Mobile iPhone app. To search with Goggles, simply tap the camera icon and take a picture of the item you wish to look up. The app will then scan the photo using it's image recogniton software and return what it thinks are the most accurate results.

Cast your mind back to 2007. Steve Jobs famously announces the iPhone, loaded with a full HTML web browser and Wifi connectivity. Well the interest in the platform quickly sparked a slew of browser-based utilities and with the addition of the 'web apps' section to Apple.com, the iPhone was firmly seeded as one of the hottest development platforms around.

Since the dawn of Apple's mobile marketplace, app makers far and wide have been grinding their teeth in frustration towards Digg's limited developer API. The most any iPhone enthusiast has been able to achieve with their application so far is the ability to list and bury stories from the social service, a handicap strong enough to banish Digg apps from most peoples phones full-stop. But now, rocking a new API and the will to go mobile, who should come up with the next generation of story shoveling application but the pioneers of social news themselves. Here's Digg for the iPhone and iPod Touch.

Okay so we ought to know better than to get exited by Apple's vapourous blueprints, but Patently Apple's latest findings have been provoking some serious buzz. The premise is a proximity based social network that takes location aware web 2.0 to the next level via the iPhone.