Google are leaving the digital world rather confused today with the viral-isation of their latest ad for 'Search with my location', fittingly entitled 'Pizza'.

The excruciatingly irritating 10-minute long video sees the (presently unknown) character cycle through a series of random backdrops, whilst attempting to search for pizza with his voice using the Google iOS app. The baffling absurdity of already finding local results 18 seconds in, before wasting a further 10 minutes of our lives is only exacerbated by the fact he's using an iPhone 4 as opposed to one of Google's heavily pushed Android handsets.

It was this fateful day in 1985 that Nintendo released Super Mario Bros to the world. Well twenty-five years down the line and over 200 game appearances later, everyone's favorite Italian-American plumber is still saving peach, beating bowser and generally just kicking ass. Thus, Mario has been forever immortalised as the founding mascot for the console video game.

Unsurprisingly the mushroom kingdom crusader has built an epic fan-base, stretching over numerous gaming consoles and genres. From the best-selling platform games to racing, role-play, fighting and sports, there's a Mario for everyone!

What better way to pay hommage on this silver celebration than by handing over to the YouTube generation. So without further ado, here's our top 5 YouTube tributes to the one and only super Mario.

Just over a week after The Last Exorcism's Chatroulette campaign received mainstream media coverage, YouTube is showing what it can do to turn heads with it's latest interactive takeover ad.