In December, Google introduced Goggles on the Android, allowing users to search the web using the phone's built-in camera. Well today the big G rolled out the same functionality for their Google Mobile iPhone app. To search with Goggles, simply tap the camera icon and take a picture of the item you wish to look up. The app will then scan the photo using it's image recogniton software and return what it thinks are the most accurate results.
Google has rather modestly stated that since this technology is still in it's infancy, the service works best at recognizing books, DVDs, landmarks, artwork and wine only. Having put this to the test, we've managed to successfully return the latter, alongside everything from obscure musical equipment to Spongebob Squarepants! Read on for some in-app snapshots and the G-unit's promo vid.